Woodland Food Chain

Woodland Food Chain

Woodland Food Chain

Woodland Food Chain

One interesting thing about life is that we look back at how things were years ago, and our memories are cemented in that time and place, however, everything changes. Thus, when and if we ever go back, we note that it’s not the same, that the place or memory in our minds no longer exists and we realize we don’t really belong there anymore. Well, that’s because it is the past, and life is to be lived in the present period, while looking forward into future periods, still, we never forget the way things were, and maybe that’s good as it prevents future mistakes.

Not long ago, I was discussing the past with an acquaintance someone I hadn’t talked to in at least 18-years. We talked about his job at a Grocery Store, and how things were when we used to work together way back when – washing cars actually. Today, he works at the Grocery Store in Woodland Hills, CA. I still remember that Grocery Store well. Mostly, what I remember is the parking lot traffic there and the Starbucks round the corner of the building across from the Gold’s Gym, I remember that lot’s of hot chicks came in to that Starbucks as I recall.

Woodland Food Chain

Woodland Food Chain

Woodland Food Chain

Funny the things you remember as a young man, of course, I suppose that too is predictable isn’t it. In fact, years ago, I used to hang out there, when we had our car wash teams working Ventura Blvd; Woodland Hills, Tarzana, Reseda, Sherman Oaks, Encino, Etc, and then another set of car washers working Warner Center washing cars at Blue Cross and all the high-rise offices and surrounding office parks, lots of business there – so I would sit in Starbucks and do paper work between meeting with the crews and checking up on things.

That was a good central place because the traffic was such a night-mare, I bet its worse now. Speaking of which there must be an accident a day there at that intersection, that place is a disaster. Good place to own a body shop, just pass out business cards with each accident? I asked my acquaintance if the ambulance guys sit inside the Ralph’s there by the deli area and wait for their next call – that would be a smart idea.

Woodland Food Chain

Woodland Food Chain

Woodland Food Chain

Well, I am not surprised you have a high-end Ralphs also. I bet there are a lot of hot women coming in, I know that is a high-end area there for the most part, of course lots of apartment dwellers too, so it’s a mixed customer base right? Wealthy folks, Jewish Crowd, Music and Movie Crowd, Hispanic Crowd, and the Tweakers, remember this is the San Fernando Valley – “The Valley”. That must be a great place to people watch, I lamented to my acquaintance.

Indeed, I asked my acquaintance if they sold a lot of Kosher Meat products there? It would seem a natural for the area, and I bet it is often requested, even though there are extremely some NICE high-end delis also nearby along Ventura Avenue. I haven’t been there now in 15-20 years, but I see it in my mind as if it were yesterday. I can imagine Valley Girl wannabe’s walking around listening to Katy Perry’s “Last Friday Night” and bumping into people’s shopping carts or getting nearly run over in the parking lot not watching where they are going.

Woodland Food Chain

Woodland Food Chain

Woodland Food Chain

My acquaintance noted that the grocery store union did approve their last negotiation agreement, but that the whole process was tenuous, as the company is trying to save money on rising costs. Sure, that is a real issue isn’t it. Yes, you know there has been lots of talk in the Wall Street Journal and on CNBC of how the public just will not go for higher food prices, but that commodity “Food Stuff” prices keep rising due to world-wide increase in consumption, mostly attributed to China’s rising middle class 460 million now ($1200 per year is their idea of middle class) and before everyone just ate rice, and some fish, today, they are eating everything, plus Pop Tarts and getting diabetes too, 100 million Chinese with onset Diabetes, can you believe that?

Woodland Food Chain

Woodland Food Chain

Woodland Food Chain

Anyway, what I am saying is that the grocery stores are watching challenges with the profit margins and they need to cut costs, at a time when healthcare is rising also at 8% per year. So, yes, my acquaintance is caught in the middle, it’s a squeeze, as I was reading in CFO magazine the retail grocery store sector is challenged. So, I definitely hear my acquaintance’s frustration on that, and that’s the same story our grocery people are talking about here too. Not just at Ralphs, but at Albertsons, Safeway, and Krogers too. It’s affecting everyone at all the stores.

In reflecting on all this, it appears that the grocery store on the corner there in Woodland Hills really hasn’t changed all that much in the last 20-years, sure some of the people have who work there, and the customers too, but all in all it’s pretty similar. Even the grocery industry as a whole with its product-item shelf turnover rates of 260-times per year is similar. The demographics have slightly switched, the types of cars in the parking lot have been upgraded, but all in all it’s about the same as I remember it to be. Please consider all this.

By Lance Winslow
Article Source: ezinearticles.com